Teen Care – Understanding Teenagers Better
Teenagers face challenges such as bullying, discrimination, emotional stress and addiction, but these issues are often misunderstood. We wanted to raise awareness and help both teenagers and adults better understand teen mental well-being.
We launched Teen Care on Instagram and Facebook and created six youth-friendly contents about teenagers’ emotions, relationships and mental well-being. The content included interviews, advice, stories and short videos.
We learned that short, relatable social media content is an effective way to engage young people and start conversations about mental well-being.
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